The other day I got an email from LinkedIn congratulating me for having one of the top 5% viewed profiles for 2012. My first thought was, “According to what math?” Is that unique views? How are repeat views weighted? I resisted posting their pre-loaded tweet because I wanted to consider it more. That rockstar number more »
Is social media a worthwhile time investment, or is it vacuous busyness that creates an illusion of building your business? Yes. Which is it for your business? That depends, here are some things to consider. Everybody Does Not Need To Be On Every Social Media Platform Twitter, Facebook, LinkedIn, Google+ Oh My! I can barely more »
Sometimes I stop and think about how my life is a string of one day after another. Each one starting with the sun rising. Everything I have in my life right now is a result of how I lived those days. Everything I will have will be a result of what I’m doing now. There more »
Originally published in Action Outdoor and Bike Magazine As I write this, I’m sipping coffee from my local coffee shop. I walked past two chains for this cup. Why? Thanks to the strong Think Local First campaign here in Santa Cruz, when I need to buy something, I find myself thinking, “What is the locally-owned more »
By now, you’ve probably already heard of Pintrest. If you haven’t, you will soon. In just over a year Pintrest has grown to 45 million users. I predict this will be the 3rd leg of essential social media for business development (the other two being Facebook and Twitter). For some types of businesses it will more »
Originally published in Action Outdoor & Bike Magazine There’s a Simpsons episode where Homer travels back to the Jurassic era. He sneezes. One after another, like dominoes, the dinosaurs keel over and die with huge crashes that shake the ground. It is a perfect illustration of our current economic situation. DOWN WITH DINO Bruce Lipton more »
To whomever is running Outer Banks Pintrest board I’ve got to say, Nice job! Their boards represent all the different things the Outer Banks has to offer. They include topics that are hugely popular on among Pintrest users, such as food, clothes, weddings and cute knick knacks. What I like about their boards as a more »
Originally published in Action Outdoor & Bike Magazine A recent report by J.P. Morgan senior analyst Imran Kahn predicts that global e-commerce revenue will grow to $963 billion by 2013. The report also reveals that, “higher income consumers shop online the most often, with 34 percent of those making $100,000 or more shopping online at more »
This question on LinkedIn inspired me well beyond what is allowed in the comment box. Mike asks “For many of us, a significant part of our identity is the work we do. In this continued difficult job market and high unemployment, how do we maintain our self identity when we can’t find work?” First: Question more »
In a recent study over 70% of people reported that reviews of friends, family members and others “exert a great deal of influence in their buying decision”. If you do not have reviews, recommendations or testimonials available for your potential customers to see online. Follow these 3 easy steps and Get Some Now! 1) Do more »
