Business Development Opportunities at Surf Expo 2012
Get the most out of your trip to the 2012 Surf Expo and earn more in your business by taking advantage of these business development opportunities.
Pinterest 101: What it is and How To Use It For Your Business
With 45 million users growing fast, there is no question that Pinterest is the next big thing in social media. Pinterest is proving to be a very effective social media site for retailers because the creators of Pinterest are not only OK with users selling their wares, they have actually built in a system to refer users directly to your shopping cart. Even if you don’t have an online shopping cart yet, Pinterest can be very effective for helping new customers find your store and old customers think of you first.
Currently Pinterest drives about 40% of social media purchase referrals. Experts predict this number will skyrocket. Pinterest referrals are 10% more likely to buy and tend to spend 10% more than other social media referrals. Now is the time to get your business on board.
With millions of online eyes turning to Pinterest, now is the time to make an informed decision on including Pinterest in your social media strategy.
- What Pinterest is.
- Why it is so effective for retailers.
- How to get started.
- How to effectively represent your business on Pinterest.
- How to turn Pinterest users into your customers.
Surf Expo in Orlando, Florida September 6 3:00PM Main Stage
Start With the End In Mind: Building Your Brand & Business as a Pro-Rider or Instructor
Being a pro-rider isn’t just about the moves and shots in the magazines and those glorious moments on the winners podium. That’s all fleeting – the human body can only take so much of the abuse you put yours through. There’s always someone faster, stronger with better moves gunning for your spot. Then what? Worn out, pushed aside and nothing left but some aging photos, fading memories of epic trips and a very thin financial cushion. Lydia Snider will share how to build your personal brand, make more money during their career and develop a transition plan for later stages of their career. Instructors: much of this can apply to your business as well.
Join Lydia Friday Sept 7, 3:00pm in Room 310 of the South Hall Entrance E:
- Build your personal brand
- Become indispensable to sponsors
- Potentially expand your sponsorship to mainstream sponsors
- Increase your income during your career
- Develop a transition plan for “retirement”
Sponsored by Association of Wind & Water Sports Industries (AWSI)
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